McLaren Racing has announced the return of Estrella Galicia 0,0 to its Formula One team on a multi-year deal.
Confirmed:
- Estrella Galicia partners with Woking-based team from 2024 season
- Branding to feature on the car and the racesuits and helmets of Lando Norris and Oscar Piastri
Context:
Spanish beer brand Estrella Galicia 0,0 had partnered with the McLaren Formula One team in 2019 and 2020 through its relationship with Spanish driver Carlos Sainz. When Sainz departed for Ferrari, Estrella Galicia 0,0 followed him to Maranello.
The reunion between McLaren and Estrella Galicia 0,0 reveals a change in sponsorship strategy for Ferrari, with the Italian outfit set to partner with Peroni for the 2024 season.
Comment:
Matt Dennington, executive director for partnerships and accelerator at McLaren Racing, said: “We are delighted to welcome Estrella Galicia back to the McLaren Racing family. We enjoyed a fantastic partnership throughout 2019 and 2020, and it is great to now continue our journey together.
“We’re excited about the upcoming season and building on the positive momentum we had last year, and it’s fantastic to go racing with Estrella Galicia alongside us.”
Coming next:
The 2024 Formula One season gets underway between 29th February and 2nd March in Bahrain.