McLaren IndyCar team to partner with SmartStop Self Storage

Company will be primary sponsor on Felix Rosenqvist's car at select 2023 races.

McLaren Racing has announced the Arrow McLaren SP IndyCar team have agreed a new partnership with SmartStop Self Storage for the 2023 season.

The self-storage company will be the primary sponsor on the car operated by Swedish driver Felix Rosenqvist for a selection of races during the season, including the Indianapolis GMR GP, Grand Prix of Toronto and Grand Prix of Portland.

SmartStop branding will be represented on all three of the team's cars for the 2023 season and on Arrow McLaren kit.

“It’s fantastic to welcome SmartStop to the McLaren Racing family ahead of what will be an important season for our IndyCar program, said Matt Dennington, executive director, partnerships and accelerator for McLaren Racing.

“SmartStop’s Primary Partnership of the No. 6 car will be a great platform for our relationship at some iconic races, and we’re excited to carry this support across our increased three-car line-up throughout the season.”

H. Michael Schwartz, chairman and chief executive of SmartStop, added: “This unique partnership with McLaren Racing allows us to elevate the SmartStop brand and will generate excitement and enthusiasm with our customers.

“SmartStop has been a supporter of IndyCar for nearly five years, and as we’ve grown to become a leading brand and household name in North America, the time is right to partner with Arrow McLaren SP, one of the preeminent names in racing.”