F1 launches FAST channel in the US
Subscription-free Formula 1 Channel to offer full race replays and highlights.
Nascar bounces back in Talladega as F1 and IndyCar continue early-season US viewership struggles
IndyCar viewership drops 70% YoY, Nascar exceeds 4m viewers for fifth time, and F1 fails to break 1m viewers again.
Nascar pens multi-year iced tea partnership with Liquid Death
Soft drinks brand becomes stock car racing series’ first official iced tea partner.
IndyCar inks multi-year deal with Evolve Transporters
Company already has existing relationship with IndyCar teams, manufacturers and suppliers.
Andretti Global finalises US$1m partnership expansion with Zapata AI
US-based team signed original multimillion-dollar deal with AI company in February 2022.
Nascar’s CW broadcast deal to start a year early
Final eight races of 2024 Xfinity Series season to air on FTA television.
Andretti Global opens UK facility despite F1 rejection
US team plans to enter F2 and F3 junior teams if successful with F1 entry.
Prema Racing to join IndyCar from 2025
Katherine Legge also to enter Indy 500 with support from Elf Cosmetics.
Nascar return to Nashville still being explored
Stock car racing series last raced at Fairgrounds Speedway in 1984.
Haas F1 team agree regional partnership with Mercari
Partnership launches at this weekend’s Japanese GP, before focussing on US races.