American Express signs on as official partner of F1 Academy
US-based company expands regional F1 deal to back Jessica Edgar’s entry in all-female series.
Podcast | Claire Williams exclusive interview
Claire Williams talks about why she misses F1, watching Williams from afar, and providing opportunities for women in motorsport.
More than Equal agrees data partnership with Kitman Labs
Advanced operating system will centralise data and allow for informed decisions around progress and performance of female drivers.
Claire Williams exclusive interview: Why she misses F1, watching Williams from afar, and providing opportunities for women
In a wide-ranging conversation, Claire Williams, the former team principal of her family’s eponymous F1 team and one of the most prominent women in the sport, discusses her career in motorsport, the challenge of growing female representation, and life after Formula One.
Podcast | F1 Academy, Claire Williams, and motorsport’s most impactful partnerships
The BlackBook team discuss the all-female motorsport sere and debate the most impactful partnerships from the offseason.
Red Bull signs Ford title partnership for F1 Academy programme
Ford Motor Company to support second Red Bull car in all-female series.
Formula E sees Girls on Track programme grow 140% in 2023
Initiative to feature at every race this season after five events in 2023.
Red Bull sew up Pepe Jeans title sponsorship for F1 Academy
Denim brand to sponsor Red Bull’s F1 Academy entry in 2024 and beyond.
F1 Academy secures global broadcast coverage ahead of 2024 season
A total of 23 broadcasters will show live coverage in over 160 international territories, as well as on series’ YouTube and X channels.
F1 Academy pens Tommy Hilfiger deal
Lifestyle brand to be one of five designated partner liveries this season.