Mics Out goes to the British Grand Prix

The team review the BlackBook Summer Reception, then Cian attends race day with Aston Martin to find out more about the team's commercial strategy.

It was an eventful weekend at the British Grand Prix and the Mics Out team was there to see it all.

First up, Cian, Pete & Tom check in from the BlackBook Motorsport Summer Reception, courtesy of the Pop-Up Hotel.

Then it’s time for race day. Cian sits down with Jefferson Slack, Jean English, and Sean Harrington to discuss Aston Martin F1 Team’s commercial strategy and how the outfit provides the perfect marketing platform for endemic and non-endemic brands like.

Talking points:

  • 01:09 – Reviewing the BlackBook Summer Reception
  • 06:15 – Interview with Jefferson Slack, Aston Martin F1
  • 23:14 – Interview with Jean English, CoreWeave
  • 38:28 – Interview with Sean Harrington, Elemis

The Mics Out podcast comes out every two weeks with all the latest news from the business world of motorsport. Check out more from the series here.

Share

Related content