WEC and Le Mans pen Bosch deal

German company's logo set to appear on safety car in visibility push.

The World Endurance Championship (WEC) and the 24 Hours of Le Mans have signed a partnership with German engineering and technology company Bosch.

Confirmed:

  • Bosch to boost brand presence and visibility with investment in European motorsport
  • The Bosch logo will also appear on the official safety car
  • In addition, motorsport enthusiasts will be able to experience multiple Bosch technologies in special fan zones at races

Context: Through its existing technical partnership, Bosch supplies the system technology as well as the e-motor, inverter, hybrid control unit, and electric braking system for the Le Mans Daytona hybrid (LMDh) drivers in WEC.

Comment: Frédéric Lequien, chief executive of WEC, said: “Bosch has a longstanding tradition of competing in motorsport and their knowledge and expertise will greatly benefit the WEC – most specifically the hypercar category, where they are actively involved on the technical side. We are looking forward to working with the team at Bosch more closely and developing this relationship further.”

Coming next: The next round of WEC’s 2023 season sees the series travel to Italy for the 6 Hours of Monza on 9th July.

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