Infront Moto Racing, promoter of the Motocross Championship (MXGP), has extended its partnership with Fox Racing, a leading motocross apparel and equipment brand.
- Fox Racing will continue to provide on-site activations at MXGP events
- The popular Fox Holeshot will also return this season
- A series of digital activations are included throughout the season, with Fox Rawcap videos and Fox MXGP Kits
Context: For over four decades, Fox Racing has been a leader in motocross and mountain bike gear and apparel. Fox outfits athletes and enthusiasts with products that combine innovation and style, rooted in the brand’s original competitive motocross spirit.
Comment: David Luongo, chief executive of Infront Moto Racing, said: “We are very proud to wear Fox Racing’s technical clothes, which are perfectly made for our demanding work. Such a global and iconic brand is helping MXGP to reach new highs and to touch fans everywhere in the world. The Fox Holeshot is also one of the most appreciated and coolest assets on the track, and it’s also a fantastic challenge for the riders.”
Coming next: Expect enhanced on-site and digital activations from Infront Moto Racing and Fox Racing in the upcoming MXGP season. These include engaging features such as the Fox Rawcap videos, Fox MXGP Kits, and the much-anticipated Fox Holeshot event.