The McLaren Formula One team have agreed a technical partnership with Airwallex for the 2024 season and beyond.
Contract:
- Multi-year deal will see the company’s branding featured on the car’s halo and the driver racesuits
- Partnership aims to support McLaren’s financial operations and deliver efficiencies in the team’s multi-currency transactions
Context:
Airwallex, a global payments and financial platform for modern businesses, becomes an official partner of the McLaren Formula One team. The company becomes the 41st sponsor of the Woking-based team ahead of the 2024 season, cementing their place as the most commercially active outfit in the sport.
With limited inventory available on a Formula One car, McLaren’s partnership with Seamless Digital will come to the fore this season. The collaboration has seen a two-display system installed that allows brands to be rotated on the McLaren cars.
Comment:
Zak Brown, chief executive of McLaren Racing, said: “In the competitive world of Formula One, efficiency and performance are crucial both on and off the track. We are delighted to have Airwallex on board and use their innovative and trusted payment solutions to support our team’s financial operations.”
Coming next:
The Formula One season gets underway in Sakhir with the Bahrain Grand Prix taking place from 29th February to 2nd March.