GMF Capital acquires Motorsport Network Media

Investment firm purchases majority stake, with option to buy up more shares at later date.
  • Network includes media brands like Motorsport.com and Autosport
  • Agreement also involves OTT platform Motorsport.tv

GMF Capital has acquired a majority stake in global digital media platform Motorsport Network Media for an undisclosed sum.

The terms of the deal will see the investment firm retain an option to purchase the remaining minority stake at a later date.

Media brands under the Motorsport Network Media umbrella include Motorsport.com, Autosport, Motorsport-Total and GPOne.

The agreement also includes over-the-top (OTT) streaming platform Motorsport.tv and the Autosport Awards.

“We are excited to acquire Motorsport Network Media’s impressive, world-class portfolio of media assets, which are primed for significant growth with the surging popularity of motorsport, particularly Formula One, in the US and internationally,” said Gary Fegel, founder and principal of GMF Capital.

“We will leverage the brands’ market-leading position across the motorsport and automotive industries and push the business to the center of fandom. Our acquisition will allow the business to aggressively pursue new growth opportunities, which will benefit employees, advertisers, partners, and tens of millions of users worldwide.”

James Allen, president of the Motorsport Network, added: “Today's announcement marks the next exciting chapter for Motorsport Network and our leading media business. We have had significant acquisition interest in our media assets over the years but found in GMF Capital a buyer that truly values what we have built and shares our vision for the future. The media franchise has continued strong performance, and we believe it will thrive under GMF Capital's direction.”

GMF Capital was established in 2013 by Gary Fegel, and this represents the first acquisition in the sports, automotive and media category for the investment firm.

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