Warner Bros Discovery-owned Eurosport will broadcast the upcoming International Automobile Federation (FIA) Karting World Championship during its Le Mans events from 1st to 4th September.
Coverage will be available on the Eurosport Player app, while the network will run an advertising campaign across its linear and digital platforms.
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“We are delighted that Eurosport has chosen to broadcast the world championship event at Le Mans next month live on their Eurosport Player,” said FIA Karting commission president, Akbar Ebrahim. “This initiative will bolster our aim of growing the reach and appeal of karting to a broader audience.
“This partnership will enable us to showcase the wealth of karting talent the FIA Karting World Championship has to offer. Eurosport viewers will be treated to some exciting competition featuring the motorsport stars of tomorrow.”
