AlphaTauri F1 team ink deal with Basso Bikes

Italian brand signs as official bike supplier of Faenza-based outfit.

The AlphaTauri Formula One team have signed a deal with Basso Bikes, which will act as official bike supplier of the Faenza-based team.

Confirmed:

  • Basso to supply AlphaTauri drivers with bikes to use as part of their training programmes
  • Team personnel will be provided with road and gravel e-bikes at European races
  • The bike's design takes inspiration from this season's AlphaTauri livery

Context: This represents Basso Bikes' first entry into the world of Formula One sponsorship. Outside of the driver training programmes, bikes also have a presence on the traditional Thursday track walks undertaken by the drivers and their engineers, with some opting to complete a circuit on two wheels.

Comment: Fabian Wrabetz, marketing and communications director of AlphaTauri, said: “Basso is a symbol of Italian authenticity. Performance, strength, and elegance are the unmistakable hallmarks of Basso bikes, making each one a precious 'Made in Italy' product. That is why Basso is the perfect partner for Scuderia AlphaTauri. We are delighted to welcome Basso to the team, with both our marques representing Italian heritage in the Formula One paddock.”

Coming next: Formula One returns this weekend for the Saudi Arabian Grand Prix on 19th March.

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