Alfa Romeo partner with Diagnostix

Medtech company to expand into biometric performance analysis.

The Alfa Romeo Formula One team have signed a technical partnership with specialist firm Diagnostix.

Contract:

  • Logo to appear on driver helmets, overalls and cars
  • Drivers to utilise Diagnostix tracking products
  • Length of the deal not confirmed

Context: The collaboration will see Diagnostix expand into biometric performance analysis from its current diagnostics tool offerings.

Comment: Alessandro Alunni Bravi, team representative of Alfa Romeo, said: “Wearable devices and advanced diagnostics tools have undergone huge development over the last few years, and Diagnostix is at the forefront of this revolution. Their innovative approach continues to push the boundaries of this field, and we’re proud to be part of the journey to provide fundamental insight into the performance and health of our drivers.”

Coming next: Diagnostix branding will be visible for the first time at Formula One's season-opening Bahrain Grand Prix.

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