- Fubo Sportsbook to be authorised gaming operator of Nascar
- Deal includes trackside and social media branding
Fubo Sportsbook, the gambling platform recently launched by the Fubo subscription streaming service, has announced a partnership with US stock car racing series Nascar.
As part of the agreement, Fubo Sportsbook will be the authorised gaming operator of Nascar, and the pair will work together to enhance fan experiences.
Fubo Sportsbook will also receive trackside branding at Nascar events and will be promoted across the series' social media channels.
This partnership marks Fubo Sportsbook's first in motorsport and its third in sports, following agreements with the National Football League's (NFL) New York Jets and the National Basketball Association's (NBA) Cleveland Cavaliers.
"Fubo Sportsbook provides us with an opportunity to further expand Nascar’s reach through a unique sports betting experience," said Joseph Solosky, managing director of sports betting at Nascar.
"Whether it’s the casual viewer or die-hard race fan, Fubo Sportsbook’s innovative approach to sports wagering brings a more exciting experience for our audience as they’re able to interact with the sport in new ways."
Sam Rattner, chief operating officer at Fubo Gaming added: "We’re eager to partner with Nascar, a league with a rich history and passionate followers.
"As an authorised gaming operator, we look forward to building engaging sports betting experiences for new and existing racing fans. Fubo Sportsbook is continuing to expand its marketing footprint, propelling us toward our goal of reaching sports enthusiasts across the country."