- Credit Karma Money to also receive signage at All-Star race in Texas
- Speedway Motorsports chief sales officer hails value of Nascar brand
Speedway Motorsports, Nascar's owner and promoter, has announced a new partnership and advertising package with finance organisation Credit Karma Money.
As part of the deal, Credit Karma Money will title sponsor the upcoming Nascar Xfinity Series race in Atlanta on 10th July.
In addition, the company will receive signage and other marketing assets during the Nascar All-Star race at Texas Motor Speedway on 13th June.
"Anytime you can introduce a new company or organisation to Nascar, it confirms the power of the Nascar brand to companies all around the world," said Kevin Camper, Speedway Motorsports chief sales officer.
"We're looking forward to establishing a mutually beneficial long-term relationship with both Speedway Motorsports and Nascar."
The 2021 Nascar Xfinity series continues on 12th June at Texas Motor Speedway.