- Credit One Bank has worked with Nascar since 2016
- Branded pace car unveiled at Clash at the Coliseum event to launch partnership
US stock car racing series Nascar has announced a new multi-year tie up that brings together American Express and Credit One Bank to launch a new branded credit card.
Designed for Nascar fans, the new Credit One Bank Nascar American Express Card will offer customers benefits and experiences related to the US stock car racing series. These include discounts on Nascar race experiences, free access to the Nascar Scanner audio platform and opportunities to win VIP race tickets.
Credit One Bank is a long-term Nascar supporter, having worked with the series since 2016, whilst American Express has been brought on as a new partner for the 2022 season.
A co-branded Credit One Bank and American Express pace car was unveiled to launch the partnership at Nascar's season-opening Clash event at the Los Angeles Memorial Coliseum on 6th February.
"Announcing this new partnership with American Express and a multi-year renewal with long-time partner Credit One Bank continues building on the Nascar fan experience," said Michelle Byron, vice president of partnership marketing at Nascar.
"We’re giving fans unique ways to experience the sport and show their support for brands that celebrate the best racing in the world."