Formula E has signed a multi-year extension with SpoTV to air the all-electric series in selected markets in the APAC region.
- Contract with Eclat Media Group covers Hong Kong, Indonesia, Macau, Malaysia, Thailand, the Philippines, Singapore, South Korea and Vietnam
- Hackett London also signs on as official apparel provider for the 2024 season
Eclat Media Group, which is based in South Korea, originally signed its deal with Formula E at the start of the 2022 season. This contract covered more territories, although it included non-exclusive rights in Indonesia and South Korea. This repositioning highlights a new approach for the all-electric series in the APAC region, focusing on a smaller group of more engaged territories.
Hackett London signs on for the 2024 season, which is a tentative first step into the world of sport for a brand that only launched its Hackett Sport range earlier this year.
Aarti Dabas, chief media officer of Formula E, said: “Eclat has been a fantastic media partner and a key contributor to our live audience record breaking last season. We have a great relationship with Mitch, CK and their teams and are delighted to renew our partnership with SpoTV.”
Both deals kick off from the start of the 2024 season, which gets underway in Mexico City on 13th January.