FIA appoints Natalie Robyn as first ever CEO

The American brings over 15 years’ experience from the automotive and financial sectors.

FIA appoints Natalie Robyn as first ever CEO

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The International Automobile Federation (FIA) has appointed Natalie Robyn as its first ever chief executive.

The American brings 15 years of experience in the automotive and financial sectors to the role, having held senior positions at Volvo, Nissan and DaimlerChrysler.

She will be responsible for the financial performance of the FIA administration, as well as the operation of its overall strategy to deliver the leadership's vision.

Robyn will also look to develop new commercial growth plans to increase and diversify the FIA's revenue streams, ensuring financial stability to provide more for the governing body.

“The appointment of Natalie Robyn as our first ever CEO is a transformative moment for our federation,” said Mohammed Ben Sulayem, FIA president.

“Her extensive experience and leadership will be crucial to improving our finances, governance and operations.

“She has a proven track record of delivering diversification and growth, as well as developing executive leadership capabilities which will be an extremely valuable asset to the FIA and our Members and I welcome her to the team.”

Natalie Robyn added: “I am delighted to be appointed the first ever CEO of the FIA at such an important and exciting time for the federation.

“I look forward to working with members, the senior leadership team and the president to deliver their vision of reform and growth with the involvement of all staff.”