F1 agrees Digital Catapult 5G development partnership

Global motorsport series will seek to enhance fan experience using 5G technology.

F1 agrees Digital Catapult 5G development partnership

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  • F1 to work with Digital Catapult, 5PRING and startups
  • Series to test emerging 5G technology over course of partnership

The Formula One global series has announced a partnership with digital technology non-profit organisation Digital Catapult to explore the use of 5G at motorsport events.

As part of the deal, Formula One will work alongside Digital Catapult, 5PRING - the UK’s first 5G commercial application accelerator – plus a combination of small and medium-sized enterprises to utilise the digital network to enhance event experiences for fans.

This includes making the viewing experience more interactive for fans at home as well as onsite at an event.

Working in tandem with Digital Catapult and 5PRING, Formula One will test emerging technologies and explore new fan engagement strategies alongside select startups.

"Formula One is excited to work with 5PRING to explore exciting new ways of providing fans great experiences using 5G," said Pete Samara, director of strategic technical ventures at Formula One.

"Formula One is thrilled to be exploring with the start-ups and scaleups focused in this area, knowing that 5G is a technology that will transform and hugely impact event experiences globally."

Jeremy Silver, chief executive officer of Digital Catapult, added: "The 5PRING programme is firing on all cylinders to unlock 5G’s potential – and now industry heavyweights from the events industry are turning their attention to how advanced technologies can take their events to the next level.

"It’s brilliant to welcome Formula One on board to explore how 5G can help to elevate the experiences of auto racing fans and unlock new commercial opportunities for their stakeholders.

“Bringing together the repute and expertise of Formula One with the entrepreneurialism of the start-up community will result in powerful collaborations, that can stimulate exciting new solutions for the events sector."