The European Truck Racing Championship (ETRC) has signed an official partnership with Eurowag.
Contract:
- Eurowag signs on as an official partner of ETRC
- Partnership will be visible through on-track branding and in the paddock
- Eurowag will focus on delivering sustainability-focused activations
Context:
Eurowag is a pan-European payments and mobility platform, assisting freight companies to process fuel and toll payments throughout Europe. ETRC was the first motorsport series to switch to sustainable fuels in 2021, which aligns with Eurowag’s goal to decarbonise the freight industry.
Comment:
“We are delighted to welcome Eurowag to the Goodyear FIA ETRC family,” said European Truck Racing Association (ETRA) managing director Georg Fuchs.
“Eurowag shares our commitment to innovation and sustainability, making them a perfect fit as we continue to push for a more efficient and environmentally responsible future in truck racing and the transportation industry.”
Francesco Nazzarri, chief commercial officer at Eurowag, added: “We are thrilled to partner with the Goodyear FIA ETRC, sharing the same values and dedication to sustainable performance and innovation.
“This collaboration allows us to bring our expertise in road transport decarbonization to the forefront of truck racing, driving innovative progress in both motorsport and the transport industry as a whole.”
Coming next:
The 2025 ETRC season gets underway next month in Misano, Italy, from 17th to 18th May.
Go deeper:
- ETRC awarded FIA’s top environmental accreditation
- Five predictions for the motorsport industry in 2025
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