NASCAR 2026 Commercial Guide

Viewership

This is the second year of Nascar's new broadcast contract, which sees coverage split between NBC, Fox, Amazon, WBD, and The CW Network for a total of US$7.7 billion until 2031. But will fans be able to follow easily? After all, Nascar viewers will need to navigate five broadcasters and up to ten different platforms – whether linear or digital – to watch the entire Cup Series and Xfinity Series seasons.

Practice and qualifying will be shown by Prime Video in the first half of the season, excluding the Clash, the Daytona 500 and the All-Star Race which will all air on Fox. The sessions in the second half of the year will be broadcast on TNT Sports.

For the races themselves, 14 are on Fox, followed by five each on Prime Video and TNT Sports, before NBC rounds out the year with 14 events.

The second-tier O'Reilly Auto Parts Series will continue to have all 33 races air on The CW, while the Craftsman Truck Series will get full coverage on Fox’s pay-TV channel FS1.