Indycar Commercial Guide

Overview

All the key off-track details for the foremost American open-wheel racing series and its full-time teams.

SportsPro’s commercial guide provides a comprehensive overview of IndyCar, aggregating all the key contract information and business intelligence relating to the league and its teams, sponsors, broadcasters and venues, as well as additional statistics and insights sourced from a range of leading data providers.

Highlights from the 2025 edition – which is updated each week as new deals are announced – include:

  • What does a new US$25 million per year deal with Fox Sports mean for the series’ visibility in the US? 
  • Just two races exceeded one million viewers during the 2024 season as the season average dropped below one million for only the second time in history
  • Prema Racing are new to the grid for the 2025 season, instantly becoming the most-followed IndyCar team on social media
  • The US and Canada makes up 98 per cent of IndyCar’s global media rights value
  • IndyCar has 43 commercial partners going into 2025, including a US$30m per year title deal with NTT

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