Black Book Motorsport

Nicolas Ziegler

Nicolas Ziegler

Advisory Board Member

PositionHead of Markets, Brand and Events
Industry Experience (yrs)20


Company Profile

Nicolas Ziegler has extensive experience in the fields of branding, marketing and corporate communications. Since January 2018, he has been Head of Markets, Brand and Events at ABB, a global leader in digital industrial technologies. In this role he oversees communications in 50 countries and guides ABB’s brand management and corporate events. He joined ABB in February 2015 as Head of Global Brand Management. Ziegler previously worked at METRO AG, where he was Head of Expansion Strategy and Market Development for four years and Head of Brand Communication for three. From 2001 to 2007, he worked as a management consultant at BBDO Consulting, based at its offices in Düsseldorf, Germany. Ziegler holds a master’s degree and a doctorate in humanities from King’s College London.