McLaren’s Huami wearable deal includes esports team

Companies to work together on producing biometric smartwatches.

McLaren’s Huami wearable deal includes esports team

Twitter / McLaren Applied Technologies

Chinese tech company Huami has signed a deal with McLaren that will see the smartwatch manufacturer produce wearables for the British motorsport team.

As part of the agreement between Huami and McLaren Applied Technologies – a division of the racing giant, the two parties will work together on developing and producing smartwatches and fitness trackers for race drivers, athletes and esports competitors.

The wearable products will be branded as Amazfit – the US-based wearable tech firm owned by Huami.

On the esports side of the deal, McLaren –the first Formula One team to enter the esports sphere in 2017 – will work with Huami on developing biometric and data-monitoring technology to assist esports players in their gaming performance.

The technology will then be used by McLaren to determine the winner of its Shadow Project, an esports development programme that began August 2018 as a follow-up to McLaren’s 2018 contest, World’s Fastest Gamer.

The winner – as selected by Huami – will join McLaren’s Formula One esports team.